GET CLIENTS HOOKED ON COLOR

AVEDA COLOR CAMPAIGN

PRINT + Online Package: $1075
(Jumbo Poster Option: $1135)

Includes:

In-store Collateral:

• 1 POP Display for your Front Desk
• 1 Easel Poster ($1075 total price) or Jumbo Poster ($1135 total price)
• 25 Mirror Clings for your Stylist Stations

Website Updates:

• Homepage Banner
• “New To Color” Landing Page with Downloadable $25 Offer
• Animated Email - 2 Sends (sent to guests not receiving color)

Social Media Campaign:

• Facebook Cover Photo
• 3 Visual Posts + Post Boosting for Extended Reach (for existing guests, includes $60 boosting budget)

Online Only Package $990

Includes:

Online Campaign:

• Homepage Banner
• New To Color Landing Page with Downloadable Offer
• Animated Email - 2 Sends (sent to guests not receiving color)

Social Media Campaign:

• Facebook Cover Photo
• 3 Visual Posts + Post Boosting for Extended Reach (for existing guests, includes $60 boosting budget)

Recommended Add-ons:

• Facebook Ad Campaign (for reaching new guests, includes ad budget) - $750
• Additional email sends – we recommend every 6-8 weeks throughout the year - $75 per send
• Custom Window Cling – ask for an estimate

Run dates:

This is a year-long promotion: highlight it for a few weeks when color services are slow, or keep it evergreen through the year. You can expect to launch 3-4 weeks from order date.