SELL EARLY, SELL MORE.

HOLIDAY BROCHURES

Package Details

• For in-store and direct mail use
• Promote gift sets, gift cards and spa packages
• Also perfect for corporate gifting outreach
• Available in 2 sizes: bi-fold and tri-fold (recommended for spa packages)

For fastest turnaround, we recommend direct mail be handled from your local post office. Just add clear mailing tabs and label!

Cost

Timeframe

Order by 10/1 for delivery week of 10/14
or 10-12 business days from order date, plus shipping time.

ONLINE GIFT SELECTOR

Sends "gift set orders" to front desk email address

Package Details

• Includes Aveda gift sets and photos, up to 10 spa packages and gift cards for 3 set amounts
• Collects guest's order, name, email address and phone number
• Gives 72 hours for guest pickup and payment
• Gift sets can be excluded ($25 per update after launch)
• Includes 25 mirror cards with QR code

Cost

$850

Timeframe

Order by 10/1 for 10/12 launch
or 7-10 business days from order date.

TOP RETAIL GUESTS EMAIL CAMPAIGN

Package Details

• Triggers early buying with special tiered offers for VIP guests only
• Recommended to run 10/12 - 11/9 only
• Helps you sell before gift sets are stocked
• Includes 2 email sends and 100 offer vouchers
• Suggested for use with online gift selector

Cost

$710

Timeframe

Order by 10/1 for 10/12 launch
or 10-12 business days from order date.

PROVEN GIFT CARD CAMPAIGN

Package Details

• Increases gift card sales up to 30%
• In-store and online campaign runs 11/1 - 12/25
• Gift is to give or to keep
• Voucher redeemable after 12/26

Includes

• Kick-off email (email include design & send)
• Small Business Saturday or Cyber Monday email
• 5 "countdown" emails
• 2 website updates (homepage and promo page)
• 2 Facebook cover photos
• 150 Facebook posts (for you to post- 10 are visuals)
• In-store signage:
• 25 mirror cards
• 1 easel poster
• 1 cash-wrap POP (digital or print)
• 100 offer vouchers

Cost

$2685 (a $3650 value)
Sorry, in order to offer you the best value possible, further discounts don't apply.

Timeframe

Order by 10/11 for 11/1 launch
or 12-15 business days from order date, plus shipping time.

HOLIDAY MINI GIFT CARD PRESENTATION

Package Details

• Coordinates with holiday offer and collateral
• No envelope necessary
• Doubles as bounce-back presentation for gift set recipients (when you add holiday bounce-backs)

Gift cards and Holders

Cost

250 $840
500 $1005
1000 $1390

Gift card holders only
(for use with your existing gift cards)

Cost

250 $450
500 $485
1000 $550

Bounce-backs
Holiday-themed $20 new service vouchers

Cost

250 $250
500 $300
1000 $380

AVEDA PURE PRIVILEGE DOUBLE POINTS PACKAGE

Increase retail purchases during double points: 12/5–12/8

Package Includes

• Email
• Website update (homepage and promo page)
• Facebook cover photo
• 10 Facebook posts (for you to post)
• Cash-wrap POP (digital or print: for display 12/5–12/8 only)

Cost

$845 (a $1225 value)
Sorry, in order to offer you the best value possible, further discounts don't apply.

Timeframe

Order by 11/4 for 11/23 launch
or 10-12 business days from order date, plus shipping time.

BLOG POST ON AVEDA PAPER INITIATIVES

Package Details

• Rich content always helps with search results
• Shares the often missing "Why AVEDA" holiday story

Cost

$225

Timeframe

Posted 3-5 days from order date